Temarios Master´s Degree in Sports Management MBA - UEM Personal (Comienzo: Diciembre 2011)

Temario Master´s Degree in Sports Management MBA - UEM Personal (Comienzo: Diciembre 2011)

With the Personal UEM version, students choose the percentage of campus-based and online training that they want to take, with a possibility of 100% online training.

Master’s Degree (MBA) in Sport Management (Two specialty branches to be coursed)

Module I: General Management
-Courses
-Economic Analysis for Managers
-Strategic Planning
-Analysis of the Environment and Competition

Module II: Finance
-Courses
-Financial Accounting
-Management Planning and Control
-Financial Management

Module III: Human Resources
-Courses
-Human Resource Management
-Models of Organizational Structure
-Social Responsibility

Module IV: Operations
-Courses
-Infrastructure Management in a Sports Team
-Process Management
-Total Quality

Module V: Marketing and Communication
-Courses
-Principles and Foundations of Marketing
-Strategic Marketing
-Operational Marketing
-Sports and the Society
-The Media and Sports

Module VI: Managerial Skills
-Courses
-Management of Personal Relationships and Teamwork
-Coaching Applied to Sports
-Motivational Leadership in Work Teams
-Interpersonal Communication: Public Speaking
-Emotional intelligence in Organizations

Module VII: Branch A - Law
-Courses
-General Principles of Law. Legal Organization of Sports
-National and International Sports Law
-Labor Law
-Image and Broadcasting Rights
-Sports Sponsorship
-Discipline and Arbitration in Sports. Doping
-Foundations

Module VIII: Branch B - Entrepreneurship and Sports for Development
-Courses
-Introduction and Strategy
-Business Plans and Business Financing
-The International Entrepreneur
-Corporate Social Responsibility and Sport
-Social Learning
-Sport and Development in International Agencies

Module IX: Branch C - Marketing and Communication
-Courses
-The Media
-Advertising Agencies
       Official Organizations
-Sports Law
-Sporting Events
-Sports Clubs
-Sponsorship
-Brand and Identity Management

Module X: Branch D - Operation of Sports Venues
-Courses
-Management of Sports Venues
-Safety and Technology in Sports Venues
-Municipal Operations and Management
-The Market for Fitness and Wellness
-Large Parks
-Golf Course Management
-Organizing Sports Events
-Management of Leisure and Unconventional Spaces

Module XI: Internship

Module XII: Master's Thesis

• Master´s Degree in Sports Management MBA - UEM Personal (Comienzo: Diciembre 2011)
• Requisitos Master´s Degree in Sports Management MBA - UEM Personal (Comienzo: Diciembre 2011)